In plain English: myHSAPath is free to use because some companies pay us a referral fee when you open an account through our links. This commission comes out of the company's marketing budget — it costs you nothing extra. We only recommend products we'd genuinely recommend to a friend, and our ratings are never for sale.
myHSAPath is an independent content website. We keep the site free through the following revenue sources:
Our primary revenue source. When you click a link to an HSA custodian or financial tool on our site and complete a qualifying action (typically opening an account), we may receive a referral fee from that company. This fee is paid by the company from their marketing budget. It does not increase the cost of any product or account for you. Opening a Fidelity HSA through our link costs exactly the same as opening one directly through Fidelity.com. Our goal is to build affiliate relationships with custodians we genuinely recommend — but only where those relationships don't compromise our editorial independence.
Our Beehiiv newsletter may include sponsored content from relevant financial companies. Sponsored newsletter content is clearly labeled as "Sponsored" or "Partner Content" at the top of the email section. Sponsors do not influence our editorial newsletter content.
We may display programmatic advertisements through ad networks. These ads are served automatically based on page content and visitor behavior, not curated editorial relationships. Ad placements are visually distinct from editorial content.
We may in future offer premium calculator tools or personalized HSA optimization reports for a one-time or subscription fee. Any paid features will be clearly labeled.
Our editorial firewall: No amount of money can buy a favorable rating, a higher ranking, or inclusion in our "best" lists. If a company offers us payment for placement, we decline — and that refusal has no negative effect on how we cover them.
The following table shows our current and potential affiliate relationships. This list is updated when our partnerships change.
| Company | Category | Relationship | Influences Rating? |
|---|---|---|---|
| Fidelity Investments | HSA Custodian | Pending | No |
| Lively | HSA Custodian | Pending | No |
| HealthEquity | HSA Custodian | Pending | No |
| HSA Bank | HSA Custodian | Pending | No |
Companies marked "Pending" are included in our editorial comparison content without any affiliate relationship. We earn no commission from referrals to those companies at this time.
Our ratings are based on a weighted scoring methodology applied consistently across all custodians. The factors and weights are:
Scores are assigned on a 10-point scale per factor. The final rating is a weighted average rounded to one decimal place. Scores are reviewed and updated when custodians materially change their products, fees, or features.
Data sources: Our ratings draw on publicly available information from each custodian's website, fee schedules, and product documentation, supplemented by direct account testing where conducted. We link to primary sources wherever possible.
myHSAPath maintains a strict separation between our commercial relationships and our editorial content. This policy governs how we operate:
myHSAPath complies with the Federal Trade Commission's guidelines concerning the use of endorsements and testimonials in advertising (16 CFR Part 255) and the FTC's Disclosures guidelines for online advertising. Specifically:
If you ever want to verify whether a specific link is an affiliate link, you're welcome to email us at editorial@myhsapath.com and we'll tell you directly.
Questions about our ratings, affiliate relationships, or editorial standards? We respond to all editorial inquiries.